BlogPosts — FIRST LEAF

What’s In A Name?

Exploring the importance of a brand name to your business, and when to create, edit or change a name.

JLSeptember 14, 2020First Leaf

Understanding how to define and refine the nuances of your brand to strengthen its place in the market.

JLMay 5, 2020First Leaf

Focus Groups: Reality TV for Marketers

Highlighting the benefits of research, and how to mine focus groups for gems and leverage the insights.

Marketing is about intention and focus across a wide range of disciplines. Here we’ll share our thoughts about the landscape and how we can do some of the thinking for you.